Advising is not a politically neutral activity. It requires pedagogical grounding that promotes critical reflection and action consistent with praxis. Advisors can turn to literature citing Brazilian educator and critical pedagogue, Paulo Freire, for discussions on praxis, and they can use a Freirian-inspired advising approach to connect the curriculum to a postsecondary institutional mission for promoting the common good. Freire also serves as an inspiration for educators seeking to promote social justice. In this article, some basic Freirian concepts are explored so advisors can inspire in students critical reflection and action with the goal of helping them see the world as changeable.