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ERIC Number: EJ1133539
Record Type: Journal
Publication Date: 2017-Apr
Pages: 13
Abstractor: As Provided
ISSN: ISSN-0017-8969
Risk Assessment Heuristics: Cues and Intention to Use a Condom in Casual Sex
Rinaldi-Miles, Anna; Quick, Brian L.; McCloskey, Laura
Health Education Journal, v76 n3 p313-325 Apr 2017
Objective: This study examined the relationship between three heuristic cues (consistency, liking and social proof) and condom use in casual sex relationships utilising the theory of planned behaviour. Participants: Totally, 388 US college students were surveyed. Method: Three vignettes for each cue primed students to project their willingness to use a condom during casual sex encounters. Results: Repeated-measures multivariate analysis of covariance (MANCOVA) revealed that the cues exerted significant main effects on attitude (F(5, 1,935) = 6.16, p < 0.001), subjective norms (F(5, 1,930) = 5.626, p < 0.001), perceived behavioural control (F(5, 1,935) = 8.51, p < 0.001) and behavioural intentions (F(5, 1,930) = 2.44, p = 0.033). Post hoc analysis revealed condom avoidance behavioural intentions were more likely for the vignette depicting social proof (M = -1.26, standard deviation [SD] = 1.08). Conclusion: Findings indicate that heuristic cues influence college students' condom use intentions, and prevention programmes should incorporate cues to increase effectiveness.
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A