Awareness contexts are useful concepts in symbolic interactionist research, which focusses on how everyday realities are constructed. To provide a fresh perspective on governance in Canada's colleges, I sorted vignettes in interview data collected from administrators and faculty into four types of contexts originally derived from observation of interaction between physicians and patients around bad news. These theoretical categories were introduced by Glaser and Strauss in their 1965 book "Awareness of Dying." Applying this lens revealed a "closed awareness" context around college fund-raising and a "mutual suspicion" context in administrator-faculty interaction around student success policy. Examples of "mutual pretense" included feigned administrator-faculty cooperation around changing college missions and faculty workload formulas. "Open awareness" or dialogue, however, occurred where professional bodies or unions intervened. Sorting by awareness contexts reveals similarities between doctor-patient and administrator-faculty interactions. For example, just as doctors feared that delivering bad news to patients might precipitate "mayhem" in the hospital, college administrators may fear that openness around divisive topics might precipitate "mayhem" in college management.