ERIC Number: EJ1120161
Record Type: Journal
Publication Date: 2017
Abstractor: As Provided
Developing Discourse of Renewal during a Campus Crisis
Boatwright, Brandon; Mazer, Joseph P.
Communication Teacher, v31 n1 p41-46 2017
Course: This assignment is a unit activity designed for use in a skills-focused undergraduate public relations, organizational communication, or crisis communication course. Objective: The goal of this activity is to increase students' understanding of and ability to apply discourse of renewal in a crisis scenario. Students will work collaboratively to craft responses that affirm an organization's core values in light of a tragic event.
Descriptors: Undergraduate Study, Public Relations, Organizational Communication, Class Activities, Cooperative Learning, Problem Based Learning, Problem Solving, Values, Crisis Management, Case Studies, News Reporting, Discourse Communities, Discourse Modes, Teaching Methods
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Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education; Postsecondary Education
Authoring Institution: N/A
Grant or Contract Numbers: N/A