The authors contend that many undergraduate students lack the ability to deftly articulate the value of their college degree, including the competencies they acquire through classroom learning and extracurricular activities. Despite the positive impact of experiential education opportunities such as service learning and internships, there is a significant gap between what students have learned and how well they are able to articulate the meaning of these experiences. Advocating for a collaborative campus effort to address the problem, the authors offer their own perspectives based on their experiences as faculty members and student affairs practitioners.