In her acceptance address, Wendy Sims provides a unique perspective based on thoughts and reflections resulting from her 8 years of service as the ninth Editor of the "Journal of Research in Music Education" ("JRME"). Specifically, she addresses how college-level music education researchers can promote positive attitudes toward research among doctoral students and early career faculty--those most deeply engaged in learning to read and write it? To answer this question, she addresses several additional questions in three broad areas related to the following subjects: the affective domain, or attitudes toward research; the development of graduate students into researchers; and aspects of individuals' experiences with the research publication process that may inspire them to continue, or to discontinue, completing and publishing research. She divides her address into answering the following questions: Why Do Music Educators Do Research? How Can We Develop Positive Attitudes--Affective Responses--Toward Research? What Can Teachers Do to Help Graduate Students Develop Into Researchers? What Can Programs Do to Help Graduate Students Develop Into Researchers? and What Advice Does a Former Journal Editor Have to Share That Might Help Set Up the Publication Process to Be a Positive Experience for Prospective Authors?