Institutions of higher learning are regularly identified in scholarship and conversation by their racial composition, which generally reflects a distinction between predominantly white institutions (PWIs), and minority-serving institutions (MSIs). While PWI is not an official designation for any institution in the United Stated, six categories of MSIs are classified by the Higher Education Act: Hispanic Serving Institutions (HSIs), Historically Black Colleges and Universities (HBCUs), Tribal Colleges and Universities (TCUs), Alaska Native Serving Institutions (ANSIs), Native Hawaiian Serving Institutions (NHSIs), and a general category of Minority Serving Institutions (MSIs). The purpose of this article is to critically examine the term"predominantly white institution." The premise is that what is predominant at these institutions stems from much more than simple numbers of white students as compared to numbers of students from underrepresented racial groups. Patterns of representation are examined through a lens of critical race theory (CRT). The article concludes with implications for enrollment management.