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ERIC Number: EJ1109177
Record Type: Journal
Publication Date: 2016
Pages: 4
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-0141-982X
EISSN: N/A
A First Assignment to Create Student Buy-In in an Introductory Business Statistics Course
Newfeld, Daria
Teaching Statistics: An International Journal for Teachers, v38 n3 p87-90 Aut 2016
This paper presents a sample assignment to be administered after the first two weeks of an introductory business focused statistics course in order to promote student buy-in. This assignment integrates graphical displays of data, descriptive statistics and cross-tabulation analysis through the lens of a marketing analysis study. A marketing sample was chosen because marketing is a tangible business practice to which all students, regardless of their background, have been exposed. The purpose of the assignment is to quickly cement in the students minds both the applicability of the course material within the business world as well as their own ability to master it.
Wiley-Blackwell. 350 Main Street, Malden, MA 02148. Tel: 800-835-6770; Tel: 781-388-8598; Fax: 781-388-8232; e-mail: cs-journals@wiley.com; Web site: http://www.wiley.com/WileyCDA
Publication Type: Journal Articles; Guides - Classroom - Teacher; Reports - Descriptive
Education Level: Higher Education; Postsecondary Education
Audience: Teachers
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A