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ERIC Number: EJ1106758
Record Type: Journal
Publication Date: 2016-Jul
Pages: 11
Abstractor: As Provided
ISSN: ISSN-1540-4595
Operations Course Icebreaker: Campus Club Cupcakes Exercise
Snider, Brent; Southin, Nancy
Decision Sciences Journal of Innovative Education, v14 n3 p262-272 Jul 2016
Campus Club Cupcakes is an in-class "introduction to operations management" experiential learning exercise which can be used within minutes of starting the course. After reading the one-page mini case, students are encouraged to meet each other and collaborate to determine if making and selling cupcakes to fellow business students would be a viable fundraising activity for a student club interested in completing a community development project in a developing country. The exercise is a variation and extension of the popular Kristen's Cookie Co. Harvard case which addresses capacity and bottlenecks. Campus Club additionally incorporates supply chain management and risk management concepts while also revealing how operations management integrates with the functional areas of marketing, accounting, and finance.
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Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A