The data landscape study at Virginia Tech addresses the changing modes of faculty scholarship and supports the development of a user-centric data infrastructure, management, and curation system. The study investigates faculty researchers' current practices in organizing, describing, and preserving data and the emerging needs for services and education. The results demonstrate the changing nature of faculty demands regarding data documentation, storage, and archiving and identify opportunities for libraries to develop a coherent service, research, and education system to address the evolving needs.