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ERIC Number: EJ1100748
Record Type: Journal
Publication Date: 2016-Apr
Pages: 14
Abstractor: As Provided
ISSN: EISSN-1077-5315
Educating Farmers' Market Consumers on Best Practices for Retaining Maximum Nutrient and Phytonutrient Levels in Local Produce
Ralston, Robin A.; Orr, Morgan; Goard, Linnette M.; Taylor, Christopher A.; Remley, Dan
Journal of Extension, v54 n2 Article 2RIB3 Apr 2016
Few farmers' market consumers are aware of how to retain optimal nutritional quality of produce following purchase. Our objective was to develop and evaluate educational materials intended to inform market consumers about best practices for storing, preserving, and consuming local produce to maximize nutrients and phytonutrients. Printed educational materials were developed and then evaluated via a survey of and interviews with Ohio farmers' market consumers. The materials were modified to reflect consumer comments, and finalized materials were distributed to farmers' markets throughout Ohio. The approach we used can be applied by other Extension professionals when developing educational materials for different audiences.
Extension Journal, Inc. e-mail:; Web site:
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Ohio
Grant or Contract Numbers: N/A