ERIC Number: EJ1097168
Record Type: Journal
Publication Date: 2013-Apr
Pages: 10
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1941-3394
EISSN: N/A
Using a Multimedia Mix to Teach Concepts of Business Administration
Dunphy, Steve
Journal of Instructional Pedagogies, v10 Apr 2013
An exercise is proposed which the author believes more carefully aligns contemporary undergraduate student interest with a faculty pedagogical delivery mechanism that meets the educational needs of both. The exercise involves the mixing of a piece of popular music synchronized to a slide show constructed using Microsoft's PowerPoint for the purpose of illustrating a concept, theory or idea as delineated by the business administration textbook. An example based on the song "Vincent" and synchronized with the paintings of Vincent Van Gogh is provided in the appendix.
Descriptors: Business Administration Education, Concept Teaching, Undergraduate Students, Student Interests, Delivery Systems, Learning Activities, Multimedia Instruction, Multimedia Materials, Teaching Methods, Music
Academic and Business Research Institute. 147 Medjool Trail, Ponte Vedra, FL 32081. Tel: 904-435-4330; e-mail: editorial.staff@aabri.com; Web site: http://www.aabri.com
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education; Postsecondary Education
Audience: Teachers
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A