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ERIC Number: EJ1092520
Record Type: Journal
Publication Date: 2016-Feb
Pages: 4
Abstractor: As Provided
ISSN: EISSN-1077-5315
Lights, Camera, AG-Tion: Promoting Agricultural and Environmental Education on Camera
Fuhrman, Nicholas E.
Journal of Extension, v54 n1 Article T0T5 Feb 2016
Viewing of online videos and television segments has become a popular and efficient way for Extension audiences to acquire information. This article describes a unique approach to teaching on camera that may help Extension educators communicate their messages with comfort and personality. The S.A.L.A.D. approach emphasizes using relevant teaching tools to decrease anxiety, implementing effective questioning as a natural segue to a deeper discussion in a follow-up segment, and sharing examples or case studies in the form of stories with characters. Extension educators should engage with local television outlets and their own web cameras to reach broader and more diverse audiences.
Extension Journal, Inc. e-mail:; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A