Research that is dealing with financial literacy turns to be such an important thing to be conducted. It is due to the fact that financial literacy level of Indonesian society is still very low. A good financial literacy is necessary for every individual to manage his/her finances to achieve prosperity. To have a good level of financial literacy, individuals need to have a smart financial behavior to make them have the skills and confidence in using knowledge to be able to identify financial products and services. Changes in behavior can be achieved through a process that starts from early habituation. Therefore, an understanding of financial concept needs to be given as early as possible because financial habits will continue to be carried and built by children to their adulthood.