The present study attempted to investigate the effect of using blog-based peer feedback on the persuasive writing of EFL business management students at the community college in Bisha, King Khalid University, Saudi Arabia. The study used a pre-test/post-test experimental and control group design. An experimental group and a control group were exposed to pre-post means of getting data (a pre-post test of persuasive writing). Results of the analysis of the differences between means of scores of the study subjects in the pre-post-measurements revealed a significant improvement in the experimental group students' persuasive writing.