The Southern Conference on Language Teaching (SCOLT), like many other language-related organizations, flourishes in the context of periodic educational agendas and reforms, in turn, influenced by economic, political, and social ideologies of the time, and it is therefore instructive to revisit briefly the educational landscape of the previous two decades. In this article, former SCOLT Executive Director, Lynne McClendon, traces SCOLT's history from the 1990s when it witnessed an education movement defined by standards and accountability through the first decade of 2000s, when SCOLT was actively involved with promoting standards and proficiency-based practices as well as developing the role of advocacy for foreign language education.