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ERIC Number: EJ1077864
Record Type: Journal
Publication Date: 2015
Pages: 18
Abstractor: As Provided
ISSN: ISSN-1942-2504
Experiential, Collaborative and Team Projects: Communication Audits in the MBA Communication Course
Hart, Claudia; Vroman, Margo; Stulz, Karin
American Journal of Business Education, v8 n4 p289-306 2015
In this paper the authors discuss the challenges and rewards of building a graduate level Managerial Communication course around an experiential communication audit project. The purpose of the project was to provide MBA (Master of Business Administration) students with exposure to the real world responsibilities and demands of working in a complex organization while simultaneously demonstrating the crucial role that good communication plays in any organization. In this service-learning project, student teams collaborated with non-profit organizations to analyze communication effectiveness and offer suggestions for improvement. Participating students acknowledged their increased skills in the areas of communication, teamwork, interviewing, research and analysis. These students will be very marketable graduates who will become highly valued employees.
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Publication Type: Journal Articles; Reports - Evaluative
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A