NotesFAQContact Us
Search Tips
Peer reviewed Peer reviewed
PDF on ERIC Download full text
ERIC Number: EJ1077798
Record Type: Journal
Publication Date: 2015
Pages: 8
Abstractor: As Provided
ISSN: ISSN-1927-6044
I Paid for It, So I Deserve It! Examining Psycho-Educational Variables and Student Consumerist Attitudes to Higher Education
Marshall, Jason E.; Fayombo, Grace; Marshall, Rasheda
International Journal of Higher Education, v4 n4 p73-80 2015
There is a growing concern among educators and university administrators that the high cost of tuition fees has encouraged tertiary level students to adopt a "consumerist view" of tertiary education, where education is seen as a service-for-payment. Anecdotal evidence suggests that this belief may cause lecturers to compromise the academic rigour often associated with instructional design, delivery, and assessment, and may lead students to believe that they are entitled to certain academic privileges. Despite these concerns, there are few empirical studies which examine the prevalence of student consumerism and the factors that influence it. As such, the purpose of this study was twofold; it aimed to: (1) ascertain the level of student consumerism among a sample of university undergraduate students (n = 104) and (2) to determine whether any of the three specified psycho-educational variables (academic self-efficacy, academic locus of control, and intrinsic motivation) used in this study are significantly related to student consumerism among this sample. Questionnaires were administered to a sample of undergraduate students enrolled in a university in Barbados. The results revealed that student consumerist attitudes were above average. No significant relationships emerged between any of the psycho-educational variables and student consumerism. Recommendations for future research are advanced.
Sciedu Press. 1120 Finch Avenue West Suite 701-309, Toronto Ontario, Canada M3J 3H7. Tel: 416-479-0028; Fax: 416-642-8548; e-mail: ijhe@scieduca; Web site:
Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Barbados
Identifiers - Assessments and Surveys: Motivated Strategies for Learning Questionnaire
Grant or Contract Numbers: N/A