MBO (Management by objectives) was firstly put forward by Peter F. Drucker (who was a well-known scholar of management in America) in 1954. MBO was applied in many organizations after a number of management scholars developed and perfected it. MBO is a comprehensive and democratic systemic management style which is work-centered and people-centered. At first, MBO was widely applied in management of enterprise as a kind of democratic management fashion. This paper organically make some characteristics of MBO and college management together to talk about the feasibility and importance of MBO in college management, as well as several questions should be noticed and tasks of leaders about MBO in college management.