The purpose of this article is to begin an exploration into the value of certification preparation programs in high skills lifelong learning, specifically in the field of business and management. This segment of lifelong learning is often referred to as executive and professional education (EPE). As professions and skills are made obsolete in the knowledge economy the need for continued high level lifelong learning becomes increasing important to the sustainability and viability of local, regional, state and national economies. This research paper focuses on programs that prepare participants for nationally and internationally recognized certifications. Additionally the research addresses issues relating to the motivation of participants to enroll in EPE programs.