ERIC Number: EJ1056100
Record Type: Journal
Publication Date: 2015
Pages: 8
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-2332-3205
EISSN: N/A
Socially Conscious Ventures and Experiential Learning: Perceptions of Student Engagement
Vasbinder, William; Koehler, William
Universal Journal of Educational Research, v3 n2 p85-92 2015
This qualitative study explored stakeholder perceptions of the outcomes of semester-long experiential learning projects in five selected business courses at a small, private college. Students worked with the owners of socially conscious startup firms to develop and present strategic marketing and business plans. The work draws upon interviews with the business owners and faculty, as well as firsthand observations, to assist in identifying factors that promote or hinder student engagement in experiential learning initiatives.
Descriptors: Experiential Learning, Learner Engagement, Social Justice, Service Learning, Business Administration Education, Undergraduate Students, Private Colleges, Entrepreneurship, Small Businesses, Marketing, Strategic Planning, Qualitative Research, Grounded Theory, Construct Validity, Reliability, Teacher Attitudes, Private Sector, School Business Relationship, Semi Structured Interviews
Horizon Research Publishing. 506 North Garfield Avenue #210, Alhambra, CA 91801. e-mail: editor@hrpub.org; Web site: http://www.hrpub.org
Publication Type: Journal Articles; Reports - Research; Tests/Questionnaires
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Massachusetts
Grant or Contract Numbers: N/A