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ERIC Number: EJ105445
Record Type: Journal
Publication Date: 1974
Pages: N/A
Abstractor: N/A
ISBN: N/A
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Sales Training; As Simple as P-A-C
Mandia, Richard J.
Training and Development Journal, 28, 11, 15-8, Nov 74
The P-A-C (Parent-Adult-Child) concept of personality in transactional analysis provides the salesperson with a vehicle for analyzing the sales environment while the drama is in progress. (MW)
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