The study differentiates between two types of performance approach goals (competence demonstration performance approach goal and normative performance approach goal) by examining their unique effects on self-efficacy, interest, and fear of failure. Seventy-nine students completed questionnaires that measure performance approach goals, self-efficacy, interest, and fear of failure. Partial Least Squares (PLS) was used to examine effects of each performance approach goal on the outcomes. Normative performance approach goal had a significant positive effect on self-efficacy and interest, but had no effect on fear of failure. In contrast, competence demonstration performance approach goal had a significant positive effect on fear of failure, but was not related to self-efficacy and interest. Theoretical, methodological, and practical implications of the findings are discussed.