This study examined whether social goal orientation (i.e., demonstration-approach, demonstration--avoid, and social development goals) predicts changes in ethnic segregation among 4th and 5th grade African American and European American children (n = 713, ages 9-11 years) from fall to spring. Segregation measures were (a) same-ethnicity favoritism in friendships, (b) same-ethnicity favoritism in peer group affiliations, and (c) cross-ethnicity dislike. Social goal orientation was asymmetrically associated with ethnic segregation for the 2 groups. Among African Americans, aspiring to achieve high social status predicted increases in same-ethnicity favoritism and cross-ethnicity dislike. Among European Americans, aspiring to achieve high social status predicted decreases in same-ethnicity favoritism.