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ERIC Number: EJ1051064
Record Type: Journal
Publication Date: 2014
Pages: 32
Abstractor: As Provided
ISSN: ISSN-1534-6102
Exploring Intercollegiate Athletic Department-Community Partnerships through the Lens of Community Service Organizations
Svensson, Per G.; Huml, Matthew R.; Hancock, Meg G.
Journal of Higher Education Outreach and Engagement, v18 n4 p97-128 2014
Institutions of higher education are increasingly engaging in partnerships with local communities. Within a sport context, the creation of the NCAA CHAMPS/Life Skills Program has emphasized partnerships between athletic departments and local community service organizations (CSOs). Prior studies, however, have used student-athletes rather than the partnership as the unit of analysis, so the attitudes and experiences of community partners remain overlooked. This study explored active relationships with a high-profile NCAA Division I athletic department in the Southeast through the lens of the CSOs. Four major themes emerged for the community partners' motives and perceived benefits in their relationship with the athletic department: (a) increased volunteer capacity, (b) opportunities to create long-term impact and lasting relationships with student-athletes, (c) ability to extend their mission through educational opportunities, and (d) monetary or in-kind donations. Overall, interviewees perceived their relationship with the athletic department to be characterized by ambiguity and ineffective communication.
Office of the Vice President for Public Service and Outreach, University of Georgia and the Institute of Higher Education. Treanor House, 1234 South Lumpkin Street, Athens, GA 30602. Tel: 706-542-6167; Fax: 706-542-6124; e-mail:; Web site:
Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A