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ERIC Number: EJ1042578
Record Type: Journal
Publication Date: 2012-Aug
Pages: 5
Abstractor: As Provided
Reference Count: 4
ISBN: N/A
ISSN: EISSN-1077-5315
Content Appraisal as a Method for Measuring the Effectiveness & Usability of Online Content
Nadeau, Jenifer; Heidorn, Neely; Broady, Nick; Whittle, Jennifer
Journal of Extension, v50 n4 Article 4TOT3 Aug 2012
Content appraisal is a simple, qualitative system to identify modifications to make website material more useful to clientele. This system provides a comprehensive evaluation of content, focuses on content strategy, identifies weaknesses, and provides recommendations for improvement. The criteria examined included knowledge level, interrelatedness, relevance, usability, actionability, and differentiation. HorseQuest, a pioneer Community of Practice (CoP) for eXtension, was the first to apply a content appraisal process in an attempt to document the efficacy and impact of their web content. This appraisal system can be effectively used by other groups to help improve a website's usefulness to clientele.
Extension Journal, Inc. e-mail: joe-ed@joe.org; Web site: http://www.joe.org
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A