NotesFAQContact Us
Collection
Advanced
Search Tips
Peer reviewed Peer reviewed
Direct linkDirect link
ERIC Number: EJ1034487
Record Type: Journal
Publication Date: 2014
Pages: 5
Abstractor: As Provided
Reference Count: 9
ISBN: N/A
ISSN: ISSN-1052-8008
The Eco-Sculpture Assignment: Using Art to Scaffold Metacognition
Polegato, Rosemary
Marketing Education Review, v24 n1 p53-57 Spr 2014
The Eco-Sculpture Assignment demonstrates that art may be used as a conduit to scaffold metacognition in marketing courses. Theoretical underpinnings are drawn from the literature on pedagogy used in general, marketing, and art education contexts. The assignment is described in detail, followed by examples of learner response that illustrate achievement of the substructures of metacognition. Examples of how the assignment may be adapted across the marketing curriculum are offered.
M.E. Sharpe Inc. 80 Business Park Drive, Armonk, NY 10504. Tel: 800-541-6563; Fax: 914-273-2106; e-mail: info@mesharpe.com; Web site: http://www.mesharpe.com
Publication Type: Journal Articles; Reports - Descriptive; Tests/Questionnaires
Education Level: Higher Education; Postsecondary Education
Audience: Teachers
Language: English
Sponsor: N/A
Authoring Institution: N/A