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ERIC Number: EJ1022002
Record Type: Journal
Publication Date: 2013
Pages: 13
Abstractor: As Provided
ISSN: ISSN-0360-1277
Mirror, Mirror on the Wall: Ageist and Sexist Double Jeopardy Portrayals in Children's Picture Books
Hollis-Sawyer, Lisa; Cuevas, Lorilene
Educational Gerontology, v39 n12 p902-914 2013
Bandura's Social Learning Theory purports that early exposure to this social information may have an impact on children's schema development (e.g., Bandura, 2001), which may influence how children and later adults think about what it means to age and get older (e.g., what it means to be an aging woman in society). By extension, if the portrayal of aging women characters in picture books contains both ageist and sexist attitudes, then the concern is that learned "double jeopardy" social schemas may influence both children's and the broader society's reactions to this aging sub-population (Chappell & Havens, 1980) and personal self-efficacy toward aging (Bandura, 2011). For the purpose of the current research, a possible "double jeopardy" portrayal was examined for older women characters in children's picture books. Using a stratified random sampling of 90 children's picture books, results found that older book characters were depicted in only about one-third of the sampled books, and older women portrayals were generally more negative (e.g., "hag"). The current study analyzed the biased aging portrayals in children's picture books, and found evidence for double jeopardy (e.g., both ageist and sexist attitudes combined) in how aging women characters were presented in both text and imagery. Implications toward future research and education interventions that convey more positive messages about aging and being a woman aging in society will be discussed.
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Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A