This article examines educational rhetoric in Ontario, Canada, during the Great Depression. It notes how the government, through the Annual Reports of the Minister of Education, and the College of Education, through its journal, "The School," espoused themes of social efficiency regarding educational ideas and policies. The Depression struck schools hardest between 1932 and 1935 in Ontario, providing cause and context for reflection and reform in pedagogy. While social efficiency remained within the educational discourse of the province, the notion was problematised in Ontario as the province began to shake off the worst of the economic Depression.