This project examined the reliability and validity of a newly developed measure of college students' receptiveness to alcohol related information and advice. Participants were 116 college students who reported having consumed alcohol at some point in their lifetime. Participants completed a measure of receptiveness to alcohol-related information and advice at two time points, spaced 1 month apart. Participants also completed measures of general receptiveness to advice, alcohol consumption, and readiness to change. The measure of receptiveness to alcohol-related information and advice was internally consistent and reliable over a 1-month period. Receptiveness was negatively associated with student alcohol consumption, even after controlling for readiness to change. This measure of college students' receptiveness to alcohol-related information and advice about their drinking seems to be reliable and correlates with students' alcohol consumption.