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ERIC Number: EJ1016827
Record Type: Journal
Publication Date: 2013-Mar
Pages: 4
Abstractor: ERIC
ISSN: ISSN-0748-478X
Making Their Presence Felt: Online Graduates Are Poised to Have Major Impact--Despite the Absence of a Strong Campus Connection
Morrison, Andrew
CURRENTS, v39 n3 p34-37 Mar 2013
Last summer, the University of Liverpool welcomed the 4,000th graduate of its online programs to its alumni community. This is a significant milestone in the expansion of their international footprint, considering that just five years earlier the university had enrolled half as many online. Equally as important as the growth of their online enrollment is the considerable role these graduates play in the university community. Many of them have stepped foot on campus just once--at commencement--and have not had campus experiences that lead to lifetime memories or forged bonds. One might wonder how they could have any affinity for the institution. Yet these graduates demonstrate remarkable interest in engagement, starting with commencement. All online students are invited to graduate alongside their campus counterparts in Liverpool, and between 50 and 60 percent of them travel from their home countries to don a cap and gown and celebrate their achievements. Online graduates contribute significantly to Liverpool's alumni relations programs and are uniquely positioned to engage with and support their alma mater. From leading local chapters to boosting recruitment activity and participating in fundraising events, these alumni are already making their mark on the institution. In this article, Andrew Morrison, the alumni relations manager at the University of Liverpool, describes how their online program has become so successful and the untapped potential of online students and alumni to significantly enrich traditional alumni networks.
Council for Advancement and Support of Education. 1307 New York Avenue NW Suite 1000, Washington, DC 20005. Tel: 202-328-2273; e-mail:; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: United Kingdom (Liverpool)
Grant or Contract Numbers: N/A