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ERIC Number: EJ097580
Record Type: CIJE
Publication Date: 1974
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Loudness as a Variable in Persuasion
Packwood, William T.
Journal of Counseling Psychology, 21, 1, 1-2, Jan 74
A persuasion scale assessing counselor conviction and client agreement was used to rate 900 counselor statements. The 24 highest rated and 15 lowest rated persuasive statements were fed into a graphic level recorder. Differences in the graphs of high- and low- persuasive statements indicated that loudness is a characteristic of persuasion. (Author)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
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