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ERIC Number: EJ025168
Record Type: CIJE
Publication Date: 1970
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
A Validity Study of the Semantic Differential Techniques
McNeil, Keith A.
Coll Stud Surv, 4, 2, 55-58, F '70
Study results are interpreted as a partial validation of the semantic differential as a sensitive measure of connotative meaning, and by inference, of attitudes and feelings. (Author)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A