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ERIC Number: ED560131
Record Type: Non-Journal
Publication Date: 2014
Pages: 57
Abstractor: ERIC
Reference Count: N/A
How America Saves for College, 2014: Sallie Mae's National Study of Parents with Children under Age 18
Sallie Mae, Inc.
This is the fourth report in the Sallie Mae series "How America Saves for College," which launched in 2009. To understand how American families are planning for their children's education, the study captures data on parents' decision-making about savings, the use of savings vehicles, and the amount they save, as well as attitudes toward paying for their children's future college education. Ipsos conducted online interviews with 2,020 parents with a child under the age of 18 in November and December of 2013. Respondents had the opportunity to take the survey in English or Spanish. The sample was selected to be nationally representative on key demographic variables. The study finds that parents are financially optimistic and saving more for college, signaling economic recovery. 89 percent of parents value education as an investment in their children's future. In fact, most parents are so confident in the success of a college education that 80 percent are willing to stretch themselves financially to save for college. For details on methodology, see the Technical Notes section. Included in the Tables section are the survey questions and results for each. [For the 2013 report, see ED540402.]
Sallie Mae, Inc. 300 Continental Drive, Newark, DE 19713. Tel: 302-283-5000; Fax: 877-525-7347; Web site:
Publication Type: Numerical/Quantitative Data; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: Sallie Mae, Inc.; Ipsos Public Affairs