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ERIC Number: ED522048
Record Type: Non-Journal
Publication Date: 2010
Pages: 164
Abstractor: As Provided
Reference Count: 0
ISBN: ISBN-978-1-1243-5545-0
ISSN: N/A
A Success-Oriented Framework to Enable Co-Created e-Services
McCormick, Thomas J.
ProQuest LLC, Ph.D. Dissertation, The George Washington University
This dissertation establishes a novel framework and the implementation steps necessary to guide the acceleration of economic growth through the transformation from a product-based orientation to co-created e-Services. Co-creation promotes the sharing of innovation in the development and delivery of services in a close partnership between end users and service providers. This partnership has been bolstered by the effective use of information and communication technologies to create new forums for interactions which facilitate the value co-creation process. Prior case study and empirical research in the fields of co-creation, services transformation and e-Services have been synthesized in a framework to support organizations which recognize the potential value of transforming to a co-created e-Services approach and are seeking to develop a transformational strategy and implementation plan. The framework also serves as a guide for follow-on case study and empirical research in co-created e-Services. The framework and the associated implementation steps provide a basis to select an appropriate strategy. Measures of effectiveness, such as development time and customer satisfaction, should be gathered and compared against existing benchmarks and documented in accordance with standard case study methodologies. Once a significant body of case studies that encompass a wide array of industries and geographic areas is available, empirical data can be gathered to obtain quantitative measures which can be used to validate and enhance the conceptual framework presented in this dissertation. [The dissertation citations contained here are published with the permission of ProQuest LLC. Further reproduction is prohibited without permission. Copies of dissertations may be obtained by Telephone (800) 1-800-521-0600. Web page: http://www.proquest.com/en-US/products/dissertations/individuals.shtml.]
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Publication Type: Dissertations/Theses - Doctoral Dissertations
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A