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ERIC Number: ED520482
Record Type: Non-Journal
Publication Date: 2010
Pages: 27
Abstractor: As Provided
Reference Count: 40
ISBN: N/A
ISSN: N/A
A Growth Model for Academic Program Life Cycle (APLC): A Theoretical and Empirical Analysis
Acquah, Edward H. K.
Association for Institutional Research (NJ1), Paper presented at the Annual Forum of the Association for Institutional Research (50th, Chicago, IL, May 29-Jun 2, 2010)
Academic program life cycle concept states each program's life flows through several stages: introduction, growth, maturity, and decline. A mixed-influence diffusion growth model is fitted to enrolment data on academic programs to analyze the factors determining progress of academic programs through their life cycles. The regression analysis yield reasonable parameter estimates, including magnitude of enrolment peaks and duration of stages and describes growth patterns of academic programs very well. The results indicate that key factors accounting for progress of academic programs through life cycle stages are external information and word-of-mouth communication (social and behavioural factors as well as economic factors). The model's application for analyzing market dynamics and long-range forecasting is demonstrated. (Contains 12 figures and 6 tables.)
Association for Institutional Research. 1435 East Piedmont Drive Suite 211, Tallahassee, FL 32308. Tel: 850-385-4155; Fax: 850-383-5180; e-mail: air@airweb.org; Web site: http://www.airweb.org
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: Association for Institutional Research