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ERIC Number: ED516499
Record Type: Non-Journal
Publication Date: 2011-Feb
Pages: 10
Abstractor: As Provided
Reference Count: 0
What Parents Don't Know about College Graduation Rates Can Hurt. Education Outlook. No. 2
Kelly, Andrew P.; Schneider, Mark
American Enterprise Institute for Public Policy Research
You would not buy a car without knowing its mileage, or a home without knowing its age and condition. Why would you invest in a college education without knowing graduation rates? Over the next several months, high school seniors across the country will decide where to go to college. Many students and their parents will base the decision on program offerings, cost, and distance from home, but they may be overlooking a vital piece of information. A recent study of parents choosing between two public colleges found that, when provided with graduation-rate data, 15 percent switched their preference to the school with the higher graduation rate. The information effects were pronounced among less-advantaged parents and those less informed about the college application process. Providing this key information could have real economic implications for students' lifetime earning potential. This "Outlook" presents the findings of the study and proposes policies to improve consumer information and increase college completion. (Contains 4 figures and 15 notes.)
American Enterprise Institute for Public Policy Research. 1150 Seventeenth Street NW, Washington, DC 20036. Tel: 202-862-5800; Fax: 202-862-7177; Web site:
Publication Type: Reports - Evaluative
Education Level: High Schools; Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: American Enterprise Institute for Public Policy Research