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ERIC Number: ED515947
Record Type: Non-Journal
Publication Date: 2010
Pages: 21
Abstractor: ERIC
Reference Count: N/A
Premier League Reading Stars. Annual Review 2010
National Literacy Trust
Premier League Reading Stars (PLRS) is an educational project that harnesses the motivational power of football to encourage families to enjoy reading. It targets those hard to reach groups in society who may not have shown an interest in reading, but who do have a passion for football. PLRS has been running since 2003 following the creation of a unique partnership between the Premier League, the Football Foundation, the National Literacy Trust, and Arts Council England. PLRS has five intended outcomes: (1) Increase access to local libraries, to books and to professional football clubs; (2) Improve attitudes towards all aspects of literacy; (3) Raise confidence to read well, to enjoy reading, and to mix with others socially; and (4) Provide motivation towards reading more and to improve one's reading ability. This report covers 2010: the eighth year of the project with 72 public libraries registered with the scheme. Around 700 children took part, each accompanied by a parent or carer, totaling around 1,400 participants on the main scheme. Additional project work in schools, along with the national Premier League Reading Stars Challenge, increases the estimated number of participants for 2010 to over 60,000.
National Literacy Trust. Swire House, 59 Buckingham Gate, London, SW1E 6AJ, UK. Tel: +44-2078-282435; Fax: +44-2079-319986; e-mail:; Web site:
Publication Type: Reports - Evaluative
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: National Literacy Trust (England)
Identifiers - Location: United Kingdom (England)