ERIC Number: ED495743
Record Type: Non-Journal
Publication Date: 2006
Communicating Your Vision
Cartwright, Talula; Baldwin, David
Center for Creative Leadership (NJ3)
One part of a leader's job is to create commitment to their organization's vision. In order to do this, the leader must communicate the vision effectively. This guidebook suggests many ways to communicate a vision. It also discusses how to deal with a resistant audience and what to do in the event that one as a leader finds themselves resistant. Leaders will learn how to communicate a vision to others in ways that will help them understand it, remember it, and then go on to share it themselves. The sections comprising this guidebook are: (1) Why You Need a Vision; (2) What a Vision Is; (3) The Leader's Role; (4) Examples of Communicating a Vision; (5) Meeting Resistance; (6) Last Words; (7) Suggested Readings; (8) Background; and (9) Key Point Summary.
Descriptors: Institutional Mission, Resistance to Change, Leadership Responsibility, Organizational Communication, Motivation Techniques, Leadership, Role
Center for Creative Leadership. One Leadership Place, P.O. Box 26300, Greensboro, NC 27438. Tel: 336-545-2810; e-mail: firstname.lastname@example.org; Web site: http://www.ccl.org
Publication Type: Books; Guides - Non-Classroom
Education Level: N/A
Authoring Institution: Center for Creative Leadership, Greensboro, NC.