ERIC Number: ED482279
Record Type: RIE
Publication Date: 2003-Jul-16
Use of Focus Groups: an Effective Tool for Involving People in Measuring Quality and Impact.
Villard, Judith A.
This paper describes the use of focus groups as a qualitative research method. The focus group is a carefully designed discussion that allows people to express their points of view and provide researchers with indicators of program impact. Participants in focus groups possess certain characteristics related to the subject under study. They are most productive when used to determine information on new proposals pr programs, assess the strength or weaknesses of a program, assess whether a program is working, and in the evaluation of program success. Planning the focus group is discussed, with emphasis on designing the focus group questions. (SLD)
Publication Type: Reports - Descriptive
Education Level: N/A
Authoring Institution: N/A