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ERIC Number: ED471181
Record Type: Non-Journal
Publication Date: 2002-Mar-4
Pages: 20
Abstractor: N/A
Reference Count: N/A
Application of the Concepts of Individualism and Collectivism to Intercultural Training.
Deal, Christopher
The purpose of this paper is to explore the potential applications of the individualism-collectivism (I-C) construct to intercultural training. Drawing on experience in Taiwan, especially on the author's training experience in Taipei, this theory was found to be useful in several aspects of training, including training objectives, program design, and training methods. The influence of I-C on behavior affects several aspects of intercultural communication in organizations, including negotiations, conflict, competition, cooperation, motivation, and reward structures. Application of the I-C construct to intercultural training, when carefully executed, should result in greater understanding, development of expertise, and ultimately improved communication skills in trainees. Contains 18 references, 5 notes and a figure. (Author/RS)
Publication Type: Guides - Non-Classroom; Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Taiwan (Taipei)