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ERIC Number: ED455703
Record Type: Non-Journal
Publication Date: 2001
Pages: 6
Abstractor: N/A
Reference Count: N/A
Why Learn French for Business in 2001?
Maratier-Declety, Guilhene
This essay makes the case for why it is worth learning French for business purposes, even though it is acknowledged that English is increasingly the lingua franca of international business, science, technology, and the Internet. It is asserted that French is still the dominant language in some important markets, and being able to conduct business in French will give the user a significant edge in dealing with French or Francophone customers. (KFT)
Publication Type: Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: France