ERIC Number: ED445617
Record Type: RIE
Publication Date: 1998-Feb
Reference Count: N/A
Working with the Student Press. A CASE Issues Paper for Advancement Professionals, No. 27.
A group of senior-level communications professionals who were brought together to discuss strategies for working successfully with student newspapers developed the following recommendations: (1) Some basics: appreciate the educational value of the student newspaper; read the student paper. (2) Establishing a relationship: when editors and reporters begin their terms, explain to them how the university works; encourage student journalists to consider the communications office as a source of direction and information; treat student journalists with respect; plan systematic contact with the student newspaper; understand that student reporters covering important university officials and "celebrities" may become star struck; involve editors and reporters in other aspects of the campus community; assist students to become professional journalists. (3) When something newsworthy occurs on campus: involve student journalists from the beginning; put the event in historical context; suggest related issues and other sources; give student journalists the same access as is given to other reporters and editors; be willing to provide other sides to the story. The group also posed several questions for the future: how to explain to the public the nature of the relationship between the institution and the student newspaper; and how to deal with emerging online issues. The list of participants and contact information is appended. (CH)
Descriptors: College Students, Communications, Higher Education, Journalism, Journalism Education, Organizational Communication, School Newspapers, Student Development, Student Publications
Council for Advancement and Support for Education, 1307 New York Avenue, NW, Suite 1000, Washington DC 20005. For full text: http://www.case.org/info/paper27.htm.
Publication Type: Opinion Papers
Education Level: N/A
Authoring Institution: Council for Advancement and Support of Education, Washington, DC.