ERIC Number: ED439487
Record Type: RIE
Publication Date: 1999-Oct
Reference Count: N/A
Attraction and Retention of High School Principals.
Merrill, Randall J.; Pounder, Diana
This report examines factors that influence potential high-school principal candidates' attraction to a high-school principalship. The research focuses on the perspective of potential candidates' evaluation of specific job and organizational attributes. Using job-choice theory as a conceptual framework, the article discusses which attributes have the greatest influence on potential candidates' intentions to seek and accept a high-school principal position. For the study, 169 secondary administrators in one Western state were surveyed regarding the influence job attributes have on their attraction to the high-school principalship, their likelihood of seeking a high-school principalship, and their likelihood of accepting a position if offered. Results indicate that potential principals' job perceptions and intentions were more influenced by nonpecuniary aspects of work (sociopsychological attributes) than by economic incentives (objective attributes). The research validates earlier studies that found that subjective factors influence the organizational choice process. Namely, an individual's job choice is a way to implement self-concept, and so applicants who make career decisions based on psychological needs will be positively influenced by the self-enhancing subjective attributes of the organization. (Contains 66 references and an appendix listing potential principal responses to job attributes.) (RJM)
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the University Council for Educational Administration (Minneapolis, MN, October 1999).