This pamphlet describes the Texas Reading Initiative, a comprehensive plan aimed at improving reading instruction in Texas and begun after a challenge was issued by Governor George W. Bush that each and every child must learn to read. It lists the 8 key elements that were established to guide the initiative (including increasing awareness of students' reading skill levels in K-3, showcasing model reading programs, motivating school districts to make pro-reading decisions, and stimulating private sector initiatives). It then describes 10 specific actions taken, or programs developed, as part of the initiative. (RS)