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ERIC Number: ED434606
Record Type: Non-Journal
Publication Date: 1999
Pages: 103
Abstractor: N/A
Reference Count: N/A
ISBN: ISBN-0-89964-339-6
Donor Relations: The Essential Guide to Stewardship Policies, Procedures, and Protocol. The Newcomer Series.
Taylor, Karla, Ed.; Joyce, Shannon, Ed.
This book discusses various facets of stewardship as it applies specifically to philanthropy and donor relations for institutions of higher education. Stewardship is defined as a way of preserving opportunities for further support, as the legal and public relations protection of institutions, and as a "right" thing to do. Following an introduction, "Stewardship's True Role: To Honor and Protect" by Tracy G. Savage, chapters include the following: "The Basics of Donor Communication" (Irene M. Bunin); "The Basics of Acknowledgment" (Jeanne McKown); "Stewarding Named Funds" (Marcia Novak); "Using Technology To Support Stewardship" (Tammie L. Ruda); "Donor Recognitition Societies" (Tammie L. Ruda); and "Special Events for Special People" (Sherry Noden). Three appendixes provide sample donor relations documents, a list of related current articles, and a bibliography of donor relations resources. (CH)
Council for Advancement and Support of Education, 1307 New York Avenue, NW, Suite 1000, Washington, DC 20005-4701 ($35 members; $52 nonmembers). Tel: 800-554-8536 (Toll Free).
Publication Type: Collected Works - General
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: Council for Advancement and Support of Education, Washington, DC.