ERIC Number: ED434362
Record Type: RIE
Publication Date: 1999-Aug
Opinion Expression as a Rational Behavior.
This study looks at individuals' opinion expressions as a rational behavior based on a conscious calculus of expected benefits and costs (economic analysis). The influences of "issue benefit,""opinion congruence," and "issue knowledge," as sources of benefits and costs on opinion expression were hypothesized and tested. The study also examined the interaction effects of those factors and the types of opinion expression. For the tests, 171 university students were surveyed in 1997 regarding their willingness to express opinions on the issue of "doctor-assisted suicide." Results indicated that the amount of issue benefit expected by students was related to their willingness to express opinions; the level of students' perception of their own issue knowledge was influential on their opinion expressions; and students' own judgments about the possible consequences of a given issue might function, against fear of isolation, as a motivating factor of opinion expression. (Contains 34 references and a table of data.) (RS)
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the Association for Education in Journalism and Mass Communication (82nd, New Orleans, LA, August 4-7, 1999).