ERIC Number: ED433468
Record Type: RIE
Publication Date: 1997-Apr-28
Simulation as a Vehicle in Entrepreneurship Education. Digest Number 97-1.
Brawer, Florence B.
A literature review explored answers to questions about the relationship between the business world and entrepreneurship education, including the question of whether models of reality actually mirror real-life situations. The review showed that between 1979 and 1994, entrepreneurship education grew phenomenally, whereas business education did not experience such growth and did not change to stay relevant to the current business world. It was suggested that computer simulation in entrepreneurial education could alleviate problems of business education stagnation by offering both situational approaches and theoretical models. Based on real-life situations, gaming and simulation approaches help students formulate their own ideas about engaging in an existing business or creating a new venture. Two types of business simulations, models of reality, exist: one is computer-based and the other is behavior-based. Computer simulations can provide insight and skill practice that later can be translated into real life situations. At the same time, simulations are not an answer for everything. They are not meant to replace conventional methods of instruction but to augment them, and they cannot be too realistic in order that students not be confronted with too many issues, problems, or situations at once. They should be part of a larger process of entrepreneurship and business education. (KC)
Descriptors: Adults, Business Administration, Business Administration Education, Computer Simulation, Education Work Relationship, Entrepreneurship, Higher Education, Management Games, Models, Relevance (Education), Small Businesses
CELCEE, Kauffman Center for Entrepreneurial Leadership Clearinghouse on Entrepreneurial Education, 4801 Rockhill Rd, Kansas City, MO 64110-2046. Tel: 888-423-5233 (Toll Free). For full text:
Publication Type: Information Analyses
Education Level: N/A
Authoring Institution: Ewing Marion Kauffman Foundation, Kansas City, MO. Center for Entrepreneurial Leadership.