ERIC Number: ED432792
Record Type: Non-Journal
Publication Date: 1999
Reference Count: N/A
High Context Messaging in Chinese English-Language Mass Media: A Case Study.
Schnell, James A.
This article describes high context messaging in Chinese English-language mass media. A case study analysis of said mass media, during the 1996 Taiwan sovereignty/reunification controversy related to People's Liberation Army exercises in the Taiwan Straits, is done as a means of focusing on one singular event. The exercises were staged to dampen the first-ever Taiwanese presidential elections on March 23. "China Daily," the government-owned and government-controlled English language newspaper, is studied as a representative mass media channel (being inclusive of China Radio International and China Central Television newsreporting topics). The author was in China during the aforementioned military exercises. Contains 13 references. (Author/RS)
Publication Type: Opinion Papers
Education Level: N/A
Authoring Institution: N/A
Identifiers - Location: China; Taiwan