ERIC Number: ED415513
Record Type: Non-Journal
Publication Date: 1997-Jul
Reference Count: N/A
"The Chattanooga Times" and NewsChannel 9: Working Together To Get the Scoop and the Implications for Journalism Educators.
Pringle, Peter K.; Alderman, Betsy B.
Although high profile media mergers gain national attention, collaboration seems to be the trend among local news gathering organizations. Local media are discovering that one answer to cutbacks in budgets and personnel is to work with the competition to get the story. The verdict is still out about how the competitor-as-collaborator approach will affect the news product. One effort appears to have only begun the collaboration between a local newspaper and television news operation. "Behind the Badge," an in-depth look at the Chattanooga (Tennessee) Police Department, was published and aired during the first week of August 1996 by "The Chattanooga Times" and WTVC NewsChannel 9. This case study challenges the traditional model of news organizations as competitors and, thus, has implications for journalism educators. It also demonstrates interesting techniques in the collaborative efforts of gathering and presenting news information. Among the implications for journalism educators are: (1) impressing on print- and broadcast-oriented students an understanding that both of the competing media can perform valuable journalistic roles; (2) preparing tomorrow's journalists to work with each other, one of the ingredients of success in the collaboration described here; and (3) ensuring that journalism students understand the methods, strengths, and shortcomings of the two media. Technology and technique may differ, but each can produce good journalism. (Contains 22 references.) (Author/CR)
Publication Type: Reports - Research
Education Level: N/A
Authoring Institution: N/A
Identifiers - Location: Tennessee (Chattanooga)